World’s Inspiring Women Leaders Making a Mark in 2024

Changing the Course of Traditional Leadership

In this edition “World’s Inspiring Women Leaders Making a Mark in 2024”, World’s Leaders features woman leaders from various sectors which are thriving in leadership and leading with best practices and strategies to take their idea into action. The cover features Grace Asibi, CEO of ER Fashion, spent years refining her design skills and gaining valuable industry experience before founding ER Fashion. She worked with established fashion houses, learning about design intricacies, production, and the business aspects. However, despite appreciating the technical aspects, she felt something was missing – the soul, the story. Grace yearned for a platform to showcase the beauty and depth of African culture through fashion, leading to the conception of ER Fashion.

ER Fashion didn’t arise from a mere desire to create another luxury brand; it emerged from a profound personal connection to Grace’s heritage and a dissatisfaction with the fashion world’s lack of representation. Witnessing Ghana’s rich cultural tapestry ignited a passion to celebrate these traditions globally. Yet, many luxury fashion houses offered a generic, Eurocentric aesthetic. Grace aimed to establish a space where African heritage wasn’t just an embellishment but the very essence of the design. This became the cornerstone upon which ER Fashion was built.

Aspiring young women want to be like the successful women in our society who are switching careers more often than not. In today’s workforce, women are already disproportionately underrepresented in leadership positions. These days, it’s hard for companies to hold onto the little number of female CEOs they do have. Women are spearheading brand strategy, creating captivating advertisements, and engaging in genuine and meaningful interactions with consumers. They are crucial to the success of brands and the expansion of markets because they have a thorough understanding of consumer behavior.

Women are becoming more and more prevalent in the business world across a wide range of sectors and professions. In a variety of fields, including marketing, technology, finance, entrepreneurship, and more, women are doing quite well. “World’s Inspiring Women Leaders Making a Mark in 2024”, has featured women visionaries like Grace Asibi who are shattering glass ceilings, tearing down barriers, and becoming extremely successful.

Also, while you flip through the pages, don’t forget to read the articles created by our in-house editorial staff and industry experts.

Have a lovely read!