Another issue is arising from Alphabet Inc’s (GOOGL.O) efforts to integrate generative artificial intelligence into its well-known Google Search: the price. As the company moves past a chatbot blunder that contributed to the loss of $100 billion from its market value.
Technology industry executives are debating how to use ChatGPT-style AI while taking the hefty cost into account. According to the startup’s CEO Sam Altman on Twitter, the massively popular chatbot from OpenAI, which can generate sentences and respond to search inquiries, has “eye-watering” computing expenses of a few or more cents every discussion.
Alphabet’s Chairman John Hennessy told Reuters in an interview that while fine-tuning would assist to swiftly lower the cost, having a dialogue with AI known as a large language model will likely cost 10 times more than a typical keyword search.
Analysts predicted that the technology may cost Mountain View, California-based Alphabet several billion dollars in additional expenses, even after revenue from possible chat-based search adverts. In 2022, its net income was close to $60 billion.
According to a Morgan Stanley estimate, Google’s 3.3 trillion annual search queries cost about a quarter of a penny apiece; this cost will rise as AI produces more text.
For instance, if ChatGPT-like AI were to respond to half of the queries it receives with 50-word responses by 2024, analysts predicted that Google’s expenses would increase by $6 billion. A chatbot from Google won’t likely be required to address navigational queries for websites like Wikipedia.
