Dr. Pallavi Cherukupally, MD, is the MD/Owner of Pink Lotus Med, leading the charge in pioneering regenerative medicine for holistic wellness. Her journey in the medical field began with medical school at LSU, followed by a residency in PM&R at the University of Chicago. Driven by a passion for sports medicine, she pursued a fellowship in sports and interventional spine at Portner Orthopedic in Hawaii.
After gaining extensive experience in a general orthopedic practice for eight years, Dr. Cherukupally recognized the limitations of traditional treatments for many patients. In 2013, she delved into the field of regenerative medicine, specifically focusing on stem cell therapy. This interest led her to establish her own practice, Regenerative Sport Spine and Spa, where the emphasis is on natural treatments such as PRP and stem cell therapy for spine and joint issues.
In addition to regenerative therapies, Dr. Cherukupally’s practice extends to anti-aging treatments, including bio-identical hormone therapies and peptide therapies for health optimization. The practice also incorporates regenerative cosmetic treatments to help patients achieve a more youthful appearance.
As a leader within her workplace, Dr. Cherukupally is known for her steady leadership, efficient work ethic, and commitment to advancing treatments through research. She treats both her staff and clients with respect, valuing their time and contributions.
Outside of her professional pursuits, Dr. Cherukupally maintains an active lifestyle, engaging in sports activities such as beach volleyball, aerial silks, and water sports like kayaking, SUP, and surfing. She has a profound love for travel, exploring international destinations to enrich her experiences.
Entrepreneurial Journey
For Dr. Cherukupally, the most significant risk has been the establishment of her own office, recognizing the inherent challenges in the business realm where approximately 90% of ventures fail within the initial two years. Over the next five years, her goals include continual exploration of innovative methods to facilitate individuals in achieving optimal health, integrating these findings into her medical practices.
In addition to her medical pursuits, Dr. Cherukupally envisions the initiation of an all-natural supplement line. This line aims to target the optimization of bodily functions and the stimulation of stem cell production, contributing to holistic health approaches.
Dr. Cherukupally is actively collaborating with partners to establish Stem Cell and Health Optimization clinics nationwide, reflecting a strategic expansion plan that aligns with her commitment to advancing healthcare and well-being on a broader scale.
Evolving Healthcare
Dr. Cherukupally emphasizes her commitment to continuous growth and development. She actively engages in researching new methods to enhance well-being as individuals age and explores ways to stay active and prevent deterioration. Over the past 2-3 years, her focus has been on longevity and optimizing the human body. Dr. Cherukupally has implemented these innovative practices in her previous venture, Regenerative Sport Spine and Spa, and in her current practice, Pink Lotus Med. She believes in thinking outside the box in healthcare, moving beyond traditional treatment methods, and finding meaningful ways to address diseases or optimize health for individuals to thrive.
Comprehensive Well-being
As the owner and MD of Pink Lotus Med, Dr. Cherukupally takes on the responsibility of offering comprehensive options for clients to feel great. She explores various modalities such as stem cell therapy, hormone or peptide therapy, and optimizing supplements to address issues like fatigue and reduced activity levels associated with aging. Dr. Cherukupally is passionate about spreading awareness regarding alternative and more effective ways to treat such concerns, challenging traditional approaches. One of the rewarding aspects of her daily routine is creating personalized protocols for clients with different goals and witnessing their positive transformations during follow-up visits. Seeing clients regain energy, overcome pain, and embrace life brings happiness to her role.
Team Dynamics in Healthcare
Dr. Cherukupally asserts that organizations heavily rely on team processes, emphasizing the departure from the original orthopedic group due to their reluctance to permit the initiation of stem cell therapy at that time, as it did not align with their envisioned practice. The rejection of individual heroics is a prevailing sentiment in larger organizations.
When seeking new team members, Dr. Cherukupally searches for individuals capable of handling traditional situations in unconventional ways. The preference is for those with a strong orientation towards exceptional customer service, recognizing the contemporary blend of medicine and business. Dr. Cherukupally believes that as consumers in the medical field, individuals deserve optimal treatment. This expectation extends to the doctor’s appointments, aiming to create an environment where patients are treated as individuals rather than mere numbers, a departure from the typical experience of feeling like a number behind a glass partition.
In Dr. Cherukupally’s offices, the goal is to extend a personalized approach, and team members are expected to mirror this ethos. Additionally, preference is given to team members who prioritize health and actively seek non-traditional methods to assist clients.
Philosophy on Valuing Team Members
According to Dr. Cherukupally, leadership is inherently challenging. Her approach involves treating team members the way she would like to be treated if in their position. Central to her leadership philosophy is a commitment to consistently treating team members with respect and expressing their value regularly, both verbally and through appropriate advancement opportunities. Dr. Cherukupally emphasizes that a team that doesn’t feel valued is unlikely to reciprocate that value toward the leader or the position within the company.
Tradition Meets Innovation
Dr. Cherukupally acknowledges her traditional training but expresses a commitment to finding better ways to approach healthcare. She emphasizes the importance of continuous learning and actively incorporates new information into her practices and projects. Valuing health and an active lifestyle, she believes that staying active is crucial to maintaining vitality and preventing the aging process.
