Christine Rose is a member of the Forbes Coaches Council and a Certified Value Builder Advisor. In order to help CEOs and founders of firms with $1 million or more in annual sales advance their big visions, simplify their growth plans, and create enduringly high-value businesses, she launched CEOAccel.
Christine started Christine Rose Coaching & Consulting in 2015 and worked with CEOs and small company owners to assist them accelerate growth before launching CEOAccel. As the author of Life Beyond #MeToo: Creating a Safer World for Our Mothers, Daughters, Sisters & Friends, which was highlighted in the United Nations #EqualEverywhere campaign and was a finalist for the 2021 International Book Awards Top New Nonfiction Book, she has also spent time at the computer. She shares, “My mentor and coach Jack Canfield, co-creator of the Chicken Soup for the Soul books, says Managers and leaders should all be required to read this book! She also co-authored two bestselling books during the pandemic.
Prior to coaching, Christine had a career in business and non-profit development, and has done and hopes to continue to do lots of volunteering.
Below are highlights of the interview conducted between World’s Leaders and Christine Rose:
Describe who you are as a person, inside and outside of the workplace.
Before ever becoming a CEO/Founder, business and executive coach, speaker, and internationally bestselling author, I’ve been and still am the mother and friend to my two adult daughters, a sister, and a friend, and I am a grateful person. And now I’m a grandma! At my core, I am a person who envisions a better world and encourages people to create their best future. My cornerstone core value is love, and by that, I mean seeing the best in others and nurturing it to help them grow. I build relationships and seek to know and understand the truth about myself and others, and to use this knowledge to energize and motivate others to see opportunities to live their best life and make their highest and best contribution.
Tell us about the inception of the company. How did it all start?
In 2020, I had the opportunity to sit in and observe some business peer advisory groups. They were created in the pre-pandemic world, and it was painfully obvious that there was considerable room to adapt and improve this offering for the virtual world.
I researched and interviewed CEOs and learned that they really wanted to be in groups with peers whose companies were at the same level as theirs, as they faced different “growing pains” that they had to overcome before moving onto the next level. They also wanted to be part of something that added more value to their companies, as much of the time they were listening to others’ concerns while delaying addressing their own. And I learned that CEOs need more flexibility than traditionally offered and needed to save time.
During the past decade, I have also been part of community groups and social media groups that felt “spammy,” provided little value, and were more about marketing the host’s business offerings than anything else.
I believe that CEOs deserve better. I decided to put what I learned to work for CEOs and create a community that is a safe, non-salesy environment for learning, building value, and collaborating with other CEOs. CEOAccel is that community. I’m excited that we are open for business, adding new members and launching new Value Builder Groups and offering tiered CEO Mastermind Groups, in addition to flexible coaching that meets CEOs at their point of need.
By providing business coaching, what are the three things you would like to improve in peoples?
As a coach, I work with business owners and CEOs to become more effective leaders, to create better cultures in their organizations so that teams can be more innovative, and to grow high-value businesses that contribute positively to the new normal in our fast-changing world.
Which are the major services of the company and how does the company plan to get ahead of the competition? What value-added services does the company provide?
CEOAccel offers a private, invitation-only community of CEOs at $1M-$150M revenue companies. Members choose from three levels. Value Builder™ Members gain access to the Value Builder™ learning platform and group coaching; Premium Members also have access to a variety of assessments and leadership/executive coaching, business strategy coaching, and team coaching with highly trained, certified, and experienced professional coaches; and Platinum Members have all those benefits plus a virtual CEO Mastermind group with strategically chosen peers from non-competing industries at their level, expertly facilitated by trained coaches who will ensure all members’ concerns are addressed monthly and have accountability to take action to accelerate change every month, while saving CEOs hours per month in a virtual environment.
In addition to these services, members have access to live and recorded network building education sessions with nationally known experts and a wide range of partner benefits from reputable companies that serve SMEs, including health and fitness, tax credits, executive recruiting, executive travel, and more. Once a year, members are invited to join other CEOs at an exclusive destination for a week where phones and emails are turned off and they get to relax, enjoy, and have a few learning and community experiences (attendance is always optional).
As a Founder/CEO/Business Coach, how would you describe your coaching style and philosophy?
While adhering to ICF core competencies and ethical standards, I adapt to meet the needs of each client. Clients tell me my style is like “an iron fist in a velvet glove.” They drive their own success and growth, with radical accountability and unconditional acceptance from their coach. My six-word philosophy is: “Compassionately coaching leaders to Fully Live.”
Give us your opinion on; do organizations rely heavily on individual heroics or team processes?
Each company has its own flavor, and leadership and team processes are based on the culture set by the executive level leaders. Far too often in small businesses, too much is centered around the owners, preventing growth and effectiveness. A worthy goal is to have all the conversations needed at all levels, starting at the top, to allow for leaders to rise and engage teams to adopt the promises, processes, and conversations needed to successfully deliver.
According to you, what is the most significant barrier for business leaders in today’s corporate environment?
Increasingly, I am noticing a shift happening where employees would rather leave than stay in a work culture that is not honoring of them as a human being, regardless of pay. There has never been a greater need to get leadership and culture right. CEOAccel.com is here to help CEOs adapt to shifting norms in the corporate world so they can hire, engage, and retain top performers and grow value beyond just profits.
What advice would you give someone going into a leadership position for the first time?
First, learn how to center yourself so you can respond to every situation from a place of strength and confidence. Second, practice deeply listening to get to the heart of what others are saying. Third, connect with the cares of those you lead. Because ultimately, all leaders, both with formal positions of leadership and those leading from below, must be skilled at engaging people to take action to take care of what you all agree you care about. That is true leadership.
