You may believe that employing business coaching services has no place on your priority list during these difficult economic times. However, the exact reverse is true. As demonstrated in the blog article on the “Benefits of Counseling,” many entrepreneurs have attested to the benefits of obtaining outside business coaching.
From helping them build their firm more effectively to overcoming roadblocks along the way. Whatever the status of the economy is, you’ll require all the assistance you can acquire. Alex Johnson understands that most business owners find it difficult to be productive since they are continuously putting out fires. Alex’s organizational knowledge and tried-and-true frameworks will help them set up the necessary methods to manage their firm and enjoy life outside of work. At Laurex Advisors, he assists entrepreneurs in eliminating unnecessary checklists by creating a clear goal and systemizing their growth in order to boost profitability and free up time.
Beginning of the Journey
After earning an Electrical Engineering degree from Purdue University in 1988, Mr. Johnson began his professional career as a management trainee with PepsiCo. He worked as a leader for PepsiCo, Nortel, AT&T, and Lucent Technologies for 14 years. Alex founded Laurex Advisors in 2002 as a commercial real estate investment coaching organization with a patent-pending approach to assist his customers. Alex Johnson has a diverse range of business experience, including coaching, real estate portfolio management, development, brokerage, lending, investments, and healthcare mergers & acquisitions.
Alex Johnson got the renowned CCIM credential and was recognized as a commercial real estate expert in 2005. In 2008, he was certified as an instructor. Alex teaches courses as a senior instructor: Commercial Real Estate Financial and Market Analysis. Mr. Johnson works with professionals all across the country as a coach. He has worked with several significant organizations, including McKesson, AT&T, Bank of America, and Pizza Hut. Alex Johnson also works with government bodies such as the General Services Administration, federal government agencies, and municipalities in the United States. Alex has worked with several significant healthcare companies, including LTC Properties, Blue Mountain Capital, Sava SeniorCare, Ensign Group, Senior Care Centers, Touchstone, and Regency. Alex also works with regional businesses and local business owners. His coaching and consulting services help businesses with his organizational expertise and proven frameworks. Big or small, Alex Johnson will focus on your success. You deserve nothing less. He wins when you win. Alex will help you put the right systems in place to run your business and enjoy life outside of work. Running a business shouldn’t be a mystery.
Recognitions
Alex Johnson was named a Minority Business Leader by the Dallas Business Journal in 2008. He was elected president of the North Texas CCIM Chapter in 2010. That year, it won the national competition for the best chapter. Alex received the CCIM Leadership Award of Excellence as well as the Rising Star Award.
In 2013, he expanded his services to include healthcare mergers and acquisitions as well as advisory services.
In the non-profit arena, Rotary International recognized Johnson over the years for his service to new generations, membership recruitment, outstanding Rotary Club President, and Rotarian of the Year. As president, Rotary honored Plano West Rotary Club with awards as Outstanding Rotary Club of the Year, Membership, Children’s Advocacy, Spirit of Cooperation, Digital Media, Public Image Olympics Gold Medal, Public Image Olympics Governor’s Honorable Mention, 4-Way Test Speech Contest, End Polio Now Contributions, 100% Every Rotarian Every Year, 100% Foundation Giving, and #1 Club in the District for Annual Giving Per Capita. Under his leadership, Plano West Rotary Club was named the fastest growing club in North America in 2021. Alex’s work as a nonprofit leader has been rewarded with an appointment as Innovative Club Advocate by Rotary International Board of Directors and he is an Assistant Regional Coordinator that coaches leaders in a ten state region of the United States and parts of Canada.
Alex Johnson’s had his work written about in various publications: Rotary Magazine, National Association of Realtors Commercial Connections, CCIM Commercial Investment Real Estate Magazine, Dallas Business Journal, REDNews, Inside Collin County Business, Local Profile, Plano Star Courier, and Plano Magazine.
Alex is from Alaska and lives in Texas with his wife and has 2 beautiful daughters. They’re a family that serves the community through various non-profits in Plano, Texas.
What makes Laurex Advisors Special?
Alex’s coaching clients are looking for accountability and structure so they can scale their business and have more free time. They want confidence that he has the background and experience to help them solve their problems. He states, “My clients want a mentor with a breadth of business experience who can ask the right questions and offer solutions for their business challenges. They want someone who can help them become a better CEO.”
Alex knows how difficult it is to operate a business because he has owned many since 2002. Creating a healthy work-life balance is a difficulty he has faced. Over the previous 30 years, he had assisted several leaders. Because of his 13 years in corporate management roles in telecom, as well as his Electrical Engineering degree from Purdue University, he can provide insights in areas such as technology. He has 20 years of commercial real estate expertise and is a CCIM Instructor. He has ten years of mergers and acquisitions expertise, with a focus on healthcare. He also has 20 years of non-profit experience, including board membership in many organizations. Alex’s 14 years of experience in training and development gives them the confidence that he has the skills to help them become a better version of themselves.
Your Personal Business Coach
Alex’s coaching style is like a personal trainer and trouble shooter. His clients want accountability and structure, so they can scale their business and have more free time. Alex opines, “I’m their business performance coach.” My clients want me to help them grow their business and solve their problems. It’s lonely as a CEO, and they need someone to help them with their company’s challenges. They want the outside opinion. My philosophy is to help my clients move forward to accomplish their goals as fast as possible and to slow down when they need to. ” He further adds, “I help them become business owners so they can remove themselves from the company while making more money.”
Client Testimonials
“Before I met Alex, my biggest challenge was scaling my business. It motivated me to take my business to the next level. After we started working together, things at once took a hard turn south with my company. Instead of working on scaling, we’ve been working on finding issues and fixing them. Alex knows what questions to ask to get you thinking about things in your business that are critical, but you may be missing. I’ve always gone it alone with deciding and finding solutions in my company. I have done well, but having Alex to support, challenge, and motivate makes me feel like I am not alone in all those decisions. He helps take a weight off my shoulders.” ~Tami Webb, All Things Boudoir
“As a small business owner, I needed direction and hand holding in knowing what my next step should be-I was alone in my decision making. Alex connected with me and showed he cared. Alex let me get to know him and gain trust. He even held my hand. The coaching session helped me write out a mission statement for my life. It still needs work, but I made progress. I shared it and received feedback-that was super helpful. Yes, I can write a mission statement by myself, but I cant get feedback on it by myself. If youre considering hiring Alex, I say contact him and see how much value he gives you. Hes personable and just a nice person.” ~ Rebekah Schmidt, Top Finanz-Coach
“Before meeting with Alex, I felt a lot of uncertainty with creating a sales and marketing process. I had some ideas for what I needed to do, but I was lacking specific direction. It was as if there was a fog preventing me from seeing where I needed to go clearly. Alex was able to shine a light on a marketing problem I didn’t know I had. Our session brought clarity in my target market and confidence in executing my plan. As a startup business owner, I know this shift will have massive implications in how my business model operate sin the future. If you are thinking about hiring Alex, I’ll tell you he helps you see the big picture. If you’re lacking clarity or certainty, he understand what piece of the puzzle is missing.” ~ Zain Kalson, Etheia
“Alex is an impressive guy. He appears to be a no-nonsense guy (that’s good). He is very easy to talk to. Both of us being former engineers, we were able to communicate well with each other. Alex appears to be very knowledgeable about the commercial real estate business. I think I came away with a pretty good idea of what Laurex can do to help me in the future.” ~ Al Blitz
“Alex provided me with the “best foot forward approach”. His understanding of the market helped find new owners, that could turn things around by using an aggressive marketer. Alex’s knowledge of the industry helped me carry out my goal.” ~ Doug Hudson, Quality Resource Management
“I was most impressed the level of commitment to building a long lasting relationship with your clients. Also, the thorough prep work you undertake to place your client in the most favorable/profitable position before he/she purchases the investment property is both smart and impressive.” ~ Robert Weatherly
“Working with Alex is like going to your favorite professor’s lecture hall. I leave with great information all the time. I feel like I am taking myself and more importantly my family on the way to the fast track. It’s a great relief to having Laurex working for us. I can not tell you the impact of your company helping us find a CPA and Financial Planner. “We sleep better at night and we don’t have money fights because we know where we are at and agree on where we want to go with our financial future.” ~ Newy Scruggs, Omega Dawg Properties.
Written by Steve Sanchez.